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Anytime you do a Google search, what do you see? Well, of course you see a listings page, but you also see a title and description of each website.
The title and description are meta tags, which Google pulls from your website.
There are a few different meta tags. The title and description that I described above. As well as a meta keywords tag.
A meta keywords tag is where you tell search engines what keyword the page is related to. This meta tag is useless and search engines ignore it.
Now when you first create a new web page, don’t spend too much time on your meta tags. Instead of stuffing keywords into them, focus on making them appealing so people click on them.
The reason you don’t want to spend too much time on your meta tags is that new pages tend not to rank well on search engines.
Once your page is 6 months old you’ll notice that it will get more traffic. From there you’ll want to log into Google Search Console and see what keywords Google is driving to that page.
You can then integrate those keywords into your title and meta description and over time your rankings will climb higher. Just make sure when you modify your meta tags you keep the user in mind. They should ideally contain keywords and be appealing when people read them.
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Shreyas Puri
•5 months ago
Super Helpful ..thanks a ton !
dolevf
•5 months ago
Hi,
you said that after a page is live for 6-7 months we should search for the page that got most clicks and spend more time optimizing its title tag and meta description. why is that? doesn't getting most clicks mean that the title & Meta description are doing a good job? wouldn't it make more sense to optimize the pages that are drawing less clicks?
TechTricksGh
•5 months ago
You have really shown me the way, thanks man, you deserve a thumbs up.
Himanshu Kumarray
•5 months ago
Thanks Neil
Should I use Webmaster's url Parameters?
power
•5 months ago
It means meta tag description is not important ? Only site mapping is enough? And we can add description in title on each page in side bar description and done?
Hannan Baig
•5 months ago
Hi Neil. Is it necessary to write meta description for a blog?
Hannan Baig
•5 months ago
Is this still relevant in October 2019?
Teachers Making The Basics Fun
•5 months ago
That was soooo helpful. Thank you so much for making such great videos. I learn so much from you each time.
Antonio Ribeiro
•5 months ago
Some good stuff
Nachiketa singh
•5 months ago
Hey, sir can you please make a video on No-Follow and Do-Follow links..??
Bhaskar Kosuri
•5 months ago
Cool explanation. Tq Neil !!!
Blaz Dezman
•5 months ago
Awesome. Thanks!
Benzaki Mohamed
•5 months ago
The video looks great as usual! Thanks
Prasanth Deeven
•5 months ago
Simple but Beautiful Tactic, Neil! Thanks for the video!
Santosh Biswal
•5 months ago
Few seconds to a minute that's dam fast 😲😲
Sanjay Shinde
•5 months ago
Thanks Neil. Meta thanks !
Anupam Bhagat
•5 months ago
Yes, CTR creates a very important role in title and meta description tags. It's really great tips. It'll help a lot. Thanks.
MAHESH CHAUBEY
•5 months ago
made video on google tag manager
Antony Joseph
•5 months ago
Hi Neil your are doing a great job….. I'm new to this entire content marketing stuff, your videos are very informative and addictive….. I've been following few youtubers who teach you online marketing stuff, but if i were to learn from somebody you'll be the one … Keep up the good work … I am wondering for the perfect words to express how much i appreciate your work.Thank you
Bharat K
•5 months ago
Does Bing Ignore Meta Keyword Tags as well?
Nishaant Malkani
•5 months ago
sir when I tried to search my blog address in Google like shivamdroid and see my blog in Google search results and then I click on my blog Everytime coming a error " this site can't reached" what can i do? help me sir
dam son
•5 months ago
Hi Neil, thank you for the great content. Any advice on learning web dev. Keep up the great work!
Abhishek Rajput
•5 months ago
how to rank event blog
Abhishek Rajput
•5 months ago
Neil you work too much how you get time for you parents,wife,friends